Maria Dallas Profile

aka Marina Devcich
David Herkt
21 Aug 2014

In 1965 Marina Devcich was an apprentice hairdresser in Morrinsville. She finally got the reversible coat she’d been paying off at a local shop and wore it on her first ever flight to Wellington. The song she recorded there, ‘Tumblin’ Down’, won the 1966 Loxene Golden Disc.

By then she had a new name, Maria Dallas. Born in 1946, Dallas is the daughter of a Croatian poultry farmer and his New Zealand born wife. With five sisters and seven brothers, the Devcich family lived in Morrinsville, a small railway junction town in the Waikato with a long main street and population of 5,000. The second youngest child, she was raised with the radio on, taking in the songs of Brenda Lee, Patsy Cline, Roger Miller and Wayne Newton.

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A proof sheet of unused Maria Dallas publicity shots from 1970. Maria is holding the gold disc for her No.1 single Pinocchio.
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Maria Dallas tour entourage, Christchurch, early 1967, with Tony and The Initials and Ken Lemon. From left, back row: Tony Eagleton, Don McMillan, Jim Pilcher; middle row: Terry Collier, John Naylor, Ken Lemon, Bruce Warwick; front: Leo Clarke, Maria Dallas, Max McCauley. Credit: Jim Pilcher collection
Photo credit: Jim Pilcher collection
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Maria Dallas feat. Jay Epae and the Dallas Four - Golden Girl (1967)
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Felton Jarvis and Maria Dallas in RCA Studios Nashville in 1967
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Maria Dallas In Nashville, the 1967 album recorded in RCA's studios in Nashville, Tennessee with Felton Jarvis, a producer known for his work with Elvis. It sold extremely well in both New Zealand and Australia.
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The 1967 Maria Dallas and Ken Lemon "duet" album with very blatant product placement from Air New Zealand, who flew Maria free of charge to Nashville. The pair did not sing together on the album despite the title.
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Town And Country, from 1972, was Maria's last album for Viking
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A mid 1970s publicity shot from the Kontact label, a company co-owned by Johnny Devlin. Maria would record two singles for the label after leaving Viking, although they were released some eight years apart from each other, in 1973 and 1981.
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The US RCA Tumblin' Down LP from 1967
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Maria Dallas with her 1966 Loxene Golden Disc award for Tumblin' Down
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Maria Dallas' Country Show, a live album of her with guests, released in 1967
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The Second Album came just a few months after Maria's debut in 1966 and contained her versions of several Roger Miller tunes that gained heavy airplay in the 1960s
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Maria Dallas performing in 1966, venue unknown but likely Wellington
Photo credit: Photo by Barry Clothier Alexander Turnbull Library
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The 1971 Pinocchio album, centred around the massive hit of the same name. Featured in Chris Bourn's Studio One 1970, the song has remained a New Zealand classic hits radio staple ever since 
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The Australian Ambush EP sleeve. Issued in 1967, Ambush was taken from the Nashville sessions and was a No.12 Australian hit.
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A children's EP with Ann Reading
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Maria Dallas - Tumblin' Down
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A letter from Viking partner Ron Dalton to Radio DJ Keith Richardson plugging Maria Dallas' Tumbling Down single in 1966. It would go on to hit No.1, sell large numbers and pick up the 1966 Loxene Golden Disc.
Photo credit: Keith Richardson collection
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Maria Dallas in late 1967
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The 1967 Best Of Maria Dallas was released only a year into her career and misses many of the later hits
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The debut album, from 1966
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Maria Dallas in 1967
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Maria Dallas performs on Miss New Zealand 1973
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Western Takeoff was Maria Dallas' third album, released early in 1967. She would shortly take off to the US to record in Nashville. The sleeve was by Wellington's Hubert Sieben, who created many sleeves for Viking in the 1960s.
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Labels:

Viking


RCA


Kontact

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Trivia:

The 1967 release Maria Dallas in Nashville was produced by Felton Jarvis, who produced many of Elvis Presley's albums and singles from 1966 onwards. Jarvis worked with Chet Atkins, Michael Nesmith and Willie Nelson, amongst others.

The 45rpm single Ambush, released through RCA Victor in the USA and Viking in New Zealand, has become a sought after item among collectors of vintage records and DJs.

In 1969 The Auckland Star named Maria Dallas as New Zealand's highest earning woman - at $500 a week.

Pinocchio was not planned as a single however demand was such following a live performance on TV's Studio One that Viking rushed it out as a single in July 1970.